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Joe Law headshot

Joe Law

Founder / Designer

What is Your Sundog Story?

Founded Sundog Media Nov 1996 – In 1997 my parents came to Alaska to visit us and we decided to rent a motor home for a week with two goals in mind: to explore the beauty of Alaska together and to come up with a new name for our then fledgling design company. I think I still have the sheet of paper with all the different crazy ideas we came up with, but near the end of the trip I woke up one morning with the word “Sundog” on my heart and added “Media” to give some clarity to what we were about. If you are wondering what a Sundog is, please click here.

As a designer and a Christian there are some similarities between a sundog, which is a reflection of the sun, and my desire to design and create being a reflection of the Ultimate Creator. It was not until about 7 years later when I was pulling our boat behind us down the highway that I noticed in the rearview mirror that “Sundog” backwards is “God N Us” – now you have to admit that is pretty darn cool. 🙂

What is Your Alaska Story?

As a young man in Moscow, Idaho where my family hails – right after building our dream house on the hills looking over the mountains- I became restless. At 26 years old I was way too young to be settled down with the white picket fence, dogs and mortgage and I was hungry for change, both spiritually and geographically – I needed an adventure. Our house sold in just three days, Cathy quit her stable state job and with trailer behind our truck we took off to see the world, starting with Alaska. We have been here ever since. If you have time for the full story of our Alaska trip, please read North to Alaska.

What Do You Do For Fun?

As a family we love to boat. In fact by the time our oldest son turned 12 he’d spent well over a year of his life boating. As often as the skies are clear and the seas less than 2 feet, we try to be boating in our favorite place in the whole world – Prince William Sound. Our boat has changed from small inflatables, a 22′ C-dory, a 1974 36′ Grand Banks weighing in at 30,000 pounds and now a 25′ C-dory Tom Cat. No matter the size of the vessel, with 3-5 boys and sometimes a friend or 2 aboard any boat can feel much too small. No matter…. Boating is our way of enjoying the state we love so much and we spend as much of the summer as we can at anchor in our favorite bays enjoying the magnificent beauty as well as the abundance of fish and game. Our most epic family trip to date was taking our 36′ Grand Banks (The Sundog, of course) from Seattle area where we purchased her all the way up the inside passage and across the gulf to Whittier. To really understand what we do for fun, here are a couple of great links http://sundogadventures.com and http://www.flickr.com/photos/sundogadventures/sets/.

How Did You Get Into This Gig?

Ever since I was a child, I have known that I would be an artist. When other kids in class were taking notes I was drawing a picture of the teacher or something that caught my eye outside the window. It was a natural progression to get a Bachelor of Fine Arts from the University of Idaho with an emphasis in Computer Graphic Design. Amazingly, what I do for a living now (web design) was just being invented as I was graduating from college, and I have been able to apply my love for design to this medium since the early 90′s. I truly have a passion for design and new web user interface design is my specialty. Sundog Media LLC is simply the vehicle that allows me to be involved in design with a great group of people developing ideas for customers within Alaska and across the nation.

Where Do You Get Your Inspiration?

As a father of 5 boys, the last 3 who are triplets, much of my inspiration come from my family and our adventures together across Alaska. My faith in Jesus Christ, my wife and the rich friendships I have been blessed with also inspire me. As far as my inspiration in my career, I love to read. In fact I read so much my wife often begs me to please turn off the light so that she can sleep. My reading ranges from business books to adventure books and I constantly study the works of other designers and follow the current design trends. I work with an amazing team with a wide variety of skills and I am honestly inspired by what we are able to accomplish as a team.

Colossians 3:23 – “Whatever you do, work at it with all your heart, as working for the Lord, not for men.”

Law Family
Older Law Boys
Joe & Trio

 

Older Boys
Joe & Triplet
Joe & Triplet

 

Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.

Mark Twain

Kudos

NANA Management Services

Throughout the entire process of working with Sundog Media, from my first email to Joe to the launch of our new website, the Sundog team was friendly, professional and incredibly responsive. Joe worked with us on the design until it fit our vision and listened to our feedback while also providing his own expert suggestions. The entire staff worked diligently to abide by our quick deadline . . .

Megan Moore, Director of Marketing - NANA Management Services

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Vellum, LLC

We wanted a website that distinguished ourselves from other law firms, a website that was more than a mere online brochure, and one that was built on a new platform called Jekyll. Joe Law and his team at Sundog Media delivered exactly what we wanted within our budget. You can’t get any better than that. Thanks Sundog for your great work.

Andrew C. Mitton - Vellum, LLC

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Kodiak Wilderness Adventures

We can only express our pleasure with the entire team at Sundog Media, from the very start when we contacted them, right through the project of constructing our new website. Their professionalism, patience and perfect attitude directed towards achieving the website that we wanted has been a pleasure.

Kevin & Katy Adkins - Kodiak Wilderness Adventures

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Kikkan Randall – Olympic Skier

I am really excited about my new website from Sundog Media! From the very beginning Joe and the Sundog team were great to work with. They got to know me and my goals for my site, and created a design and layout that really captured my personality. . . .

Kikkan Randall - Kikkan Randall – Olympic Skier

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The Alaska Association of Nurse Anesthetists (AKANA)

On behalf of the Alaska Association of Nurse Anesthetists, I would like to thank you and the Sundog Media team for building us such a wonderful website! Our new website is fresh, inviting, user-friendly, and very polished. It is an enormous improvement over our previous website and we could not be more satisfied. . . .

Jennifer Lent, DNAP-candidate, MSN, CRNA - Secretary, AKANA - The Alaska Association of Nurse Anesthetists (AKANA)

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North Slope Telecom, Inc.

We are so happy that we chose Sundog as our partner for our new website.
From start to finish the team was extremely responsive, they had great customer service, and really worked with us when we had questions about the process. Jeni, in particular, did a fantastic job keeping everything in line and wrangled. I really enjoyed working with her. We are really proud of the end product and can’t wait to utilize it as a more effective tool for our business. I would recommend them to anyone looking for website design in the future. Thanks to Joe and the team for a great experience!

Whitney Robins, NSTI - North Slope Telecom, Inc.

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Little Mouse Family

When my new book was ready for release, I needed a website that was not only spectacular and beautiful, but also accessible for visually impaired folks.  Naturally, I turned to my own team and they delivered in a big way.  Nothing compares to watching my friends with visual impairments light up as they access a site with easy navigation and full image description.  I’m so grateful to be a part of this remarkable team.

Jeni Leidenfrost, Author, Little Mouse Finds A Friend - Little Mouse Family

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Rivers Alaska

Starting a small business for the first time is very intimidating. Especially, if you recently retired and wanted to do something totally different. A big part of any business is getting your message out in a clear concise manner. Having the expertise of Sundog Media was the best decision I’ve made. . . .

Howard Diamond - Rivers Alaska

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Reliable Appliance

Working with Sundog was a wonderful experience. After years of wanting to update our companies website but never having the time Sundog Media took the weight off our shoulders and created a website that is better than we imagined. . . .

Logan M. Rounds, General Manager - Reliable Appliance

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Delta Leasing

Sundog has been an absolute pleasure to work with. The Sundog Team was so patient yet prompt with all of the design changes. They were professional and went above and beyond to make sure we got the website we wanted. The finished product is much better than we could’ve imagined. . .

Lauren Morgan - Delta Leasing

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